Adding a Wholesale Channel to Your Shopify or BigCommerce Store

Retail and Wholesale Are Different Businesses

A lot of e-commerce brands reach a point where retailers, distributors, or larger buyers start asking for bulk pricing, net payment terms, or a formal quote before they will place a repeat order. Trying to force that behavior through a standard Shopify, BigCommerce, or WooCommerce storefront built for one-at-a-time retail checkout usually means either turning down the business or handling it manually outside the store entirely, in email threads and spreadsheets that do not connect back to the catalog.

Layering B2B on Top of an Existing Store

TackQuote connects to Shopify, BigCommerce, and WooCommerce as part of its growing integration library, so a brand does not have to rebuild its product catalog or migrate off its existing storefront to start quoting wholesale buyers. Products and pricing stay connected to the store the brand already runs, while wholesale-specific quoting, negotiation, and buyer-group pricing happen in TackQuote.

Buyer-Group-Aware Pricing and Visibility

Not every wholesale buyer should see the same catalog or the same price. TackQuote supports multi-tenant catalog visibility so different buyer groups, a regional distributor tier versus an independent retailer tier, for example, can see the pricing and product visibility that applies to them, rather than one flat public price list.

Quoting Without Building a Second Store

Once a wholesale inquiry comes in, a rep can build a quote directly in TackQuote using the same line-item builder available for any deal: percent or fixed discounts, tax calculated manually or through Avalara or TaxJar, and multi-currency support for brands selling internationally. Quote templates make repeat wholesale orders faster to put together the second and third time a buyer orders.

A Real Buying Experience for Wholesale Accounts

Instead of emailing a quote as a PDF and waiting for a reply, the brand sends a secure buyer portal link. The wholesale buyer can review line items, adjust quantities themselves, negotiate directly on price or terms, and sign off with a canvas signature, DocuSign, or Dropbox Sign, all without needing to create an account. For buyers who do want ongoing access, TackQuote also offers a separate authenticated buyer-portal account with a My Quotes list, invoice viewing and download, shopping lists, a quick order pad, order history, and support tickets, giving repeat wholesale customers something closer to the self-service experience they are used to from the retail side, adapted for B2B terms.

Getting Paid on Wholesale Terms

Wholesale buyers do not check out the same way retail customers do. TackQuote supports Stripe, PayPal, and Razorpay for buyer checkout on quotes, and Stripe for online invoice payment, so a brand can collect payment against a wholesale quote or invoice without asking a distributor to wire funds or mail a check.

Where CRM and Accounting Fit In

As the wholesale side of the business grows, TackQuote's connectors to HubSpot, Salesforce, Pipedrive, and Zoho CRM, along with QuickBooks and Xero, help keep wholesale deal and account data flowing into the systems the rest of the business already relies on, part of the integration library the team is continuing to expand.

One Brand, Two Motions

The result is a brand that can keep its existing retail storefront exactly as it is, while running a proper wholesale quoting motion alongside it, tiered pricing, negotiation, e-signature, and payment collection, without standing up a second platform or forcing wholesale buyers through a checkout flow built for someone buying a single item at full price.